Studio 618 Brand ID + Marketing Materials
Client: Studio 618
“This new process from Olive Ridley Studios is a breath of fresh air. I’m not sure if I could ever hire an agency with a more traditional process after experiencing the Olive Ridley difference. If you like having a collaborative process and are a visual person like myself, I would say it is the way to go.”
– Lauren Stern
Studio 618
Goals
Rebrand Studio 618 with a new look that fits the updated tagline: “Elevated design with an artful approach.”
Create an identity system and select marketing materials that will stand out from competing agencies.
Develop an icon system to be used across Studio 618’s website.
Solution:
A new brand identity system complete with logo and tagline lockups, additional brand-specific graphic elements, an icon set, LinkedIn post templates, a new business card design, and an updated proposal template to use with Studio 618’s clients.
Benefits:
By blending the personal and business sides of this brand, we were able to create something wholly unique to Lauren, the designer behind Studio 618. People who know her often comment that the new brand is “so her,” and having such a well-defined brand made the web design process a cinch.
