Lite Foot Company Illustration & Merch Design
Client: Lite Foot Company
Goals
Create eco-conscious merchandise
Use Lite Foot’s mobile refillery truck, Hillary, as the subject
Make Hillary “sexy” and give her personality
Solution:
A sassy illustration printed on Bella+Canvas crop tops and Everywhere Apparel white tees made from 100% recycled cotton. They were printed locally using soy inks.
Benefits:
This illustration adds a ton of personality to Lite Foot’s brand. Plus, we produced the shirts in a way that aligned with the brand’s values. Lite Foot fans love it!
